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CPG Brand Launch

I created the US market brand platform for launching a US line for a new product from Next Meats, a plant-based products popular in Japan. While honoring the brand’s Japanese heritage, we promoted the product as part of a sustainable healthy vegan lifestyle. The project included brand launch strategy, product photo & video content, social, and new product packaging design.

Branding | Creative direction |

Food Photography | Packaging Design |

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